Awen

Circle No. 02 | July 2026

"Inspiration. Flow. The spark of creation."

Our second release. A fragrance for moments of clarity.

Awen is one of the most treasured words in Welsh culture. Often translated as "inspiration", its meaning reaches much deeper. It is the sudden spark of an idea. The feeling of being completely present. The quiet current that carries creativity, poetry, music and art into existence.

This fragrance captures that feeling.

Inspired by the Welsh coastline in high summer, Awen opens with a burst of radiant citrus — bright, uplifting and full of possibility. Like sunlight dancing across the sea. As the fragrance unfolds, aromatic herbs and delicate florals emerge, bringing calm and balance to the composition. Finally, warm woods and earthier notes settle on the skin, creating a lasting sense of peace and reflection.

Awen is not loud. It does not demand attention.

It invites it.

A fragrance for early mornings with a notebook. Long walks beside the sea. Moments of stillness where ideas arrive unexpectedly. The feeling of creating something meaningful.

The Scent Journey

First Impression

Bergamot and mandarin bring immediate brightness. Fresh, sparkling and optimistic. Like the first rays of sunlight breaking through cloud after rain. There is energy here, but also softness — an effortless elegance that draws you in.

The Heart

Lavender and jasmine form the heart of the fragrance. Floral without excess sweetness. Clean, airy and beautifully balanced. This is where Awen begins to reveal its character — thoughtful, creative and quietly confident.

The Foundation

Vetiver and patchouli provide depth and longevity. Earthy roots beneath open skies. The brightness remains, but is now anchored by warmth and texture. What lingers is comforting, grounded and unmistakably natural.

Why These Ingredients

Awen was built around the idea of harmony.

Where Deffro celebrated awakening and momentum, Awen explores inspiration and flow. It is less about movement and more about presence. Less about the first step and more about finding your rhythm.

The citrus opening of bergamot and mandarin provides light and clarity. Their natural vibrancy creates a feeling of openness, setting the stage for everything that follows.

Lavender brings calm and familiarity, while jasmine introduces elegance and refinement. Together they create a heart that feels balanced, effortless and timeless.

The base notes of vetiver and patchouli add substance without heaviness. Vetiver contributes a dry, earthy sophistication, while patchouli offers warmth and depth. The result is a foundation that feels reassuring and enduring.

Every ingredient serves a purpose. Nothing dominates. Nothing shouts.

Instead, they work together to create a fragrance that feels complete — bright but grounded, creative but calm, uplifting but deeply comforting.

Awen is inspiration captured in scent.

Fragrance Notes

  • Bergamot, Mandarin, Petitgrain, Rosemary, Black Pepper

  • Lavendar, Jasmine, Neroli, Clary Sage, Geranium

  • Vetiver, Patchouli, Cedarwood, Oakmoss, Labdanum, Sandalwood, Frankincense